Basic information required to publish an app in the Apple App Store (iOS).

Basic information required to publish an app in the Apple App Store (iOS).


To successfully publish an application on an app store, it's essential to gather all the necessary information and materials. This comprehensive preparation ensures a smooth submission process and maximizes the chances of your app being approved and available for users to download and enjoy. Below are the key steps and details to consider:


App Information

App Name:- The name (Max 30 characters) of the app as seen by users.

Subtitle:- The subtitle (Max 30 characters) will be reviewed before it is made available on the App Store.


Primary Language:- You can find the languages that you have localized in this menu.

Category:- The category will be reviewed before it is made available on the App Store.

Age Rating:- This app's age rating will appear on the App Store across all your platforms.


Version Information

IOS Previews and Screenshots:- Screenshots must be in the JPG or PNG format, and in the RGB color space. Minimum 3 ScreenShot Required (PNG OR JPG).

IPhone(6.5’’) 1242px 2688px
IPhone(5.5’’) 1242px 2208px or 2208px *1242px

IPad Pro(6th Gen)(12.9’’)2048px * 2732px

IPad Pro(2nd Gen)(12.9’’) 2048px * 2732px



                                Fig.1.1: iOS Previews and Screenshots


Promotional Text:- In the promotional text section of the App Store, you have the option to inform your visitors of any recent app features that have been added without requiring them to update their apps.

Description:- Provide a brief description of your application, detailing the features and functionalities of it.

Keywords:- By using keywords, you will be able to find more accurate search results on the App Store. You can separate keywords using a comma, a Chinese comma, or a combination of the two commas.

Support URL:- This is a URL that contains support information for your application. App Store users will be able to see this URL.


Marketing URL:- Provides marketing information about your app. App Store users will be able to see this URL.

Copyright:- It is important to include the name of the person or entity who owns the exclusive rights to your app, as well as the year when the rights were obtained (for example, Acme Inc.'s exclusive rights were obtained in 2008). Do not provide a URL.








App Review Information



Sign-In Information:- This is a username and password we can use to sign in to your app, so we can review all of its features. If users sign in using social media, provide information about an account we can use. For the review to be completed, the credentials must be valid and active throughout the entire process.

Contact Information:- If there is ever any question or further information required by the App Review team concerning your organization, this person should be contacted directly.


Fig.1.2: App Review Information


Pricing and Availability



Price Schedule:- if the app should be paid app on the store then select any option from the below list if the app should only be available to a specific country then provide a list of countries

Fig.1.3: Pricing and Availability


App Privacy


Privacy Policy URL:-  A URL that links to your privacy policy. All apps must have a privacy policy.


For detailed step-by-step instructions, refer to the official documentation:


🔗 Apple App Store: App Store Connect Help


Happy app publishing! 🚀📱


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